Watch FB Live Discussion with Murad Ali Baig, Auto Industry Veteran & Historian and Nabeel A Khan, Editor, ETAuto On Can Jeep Compass Help FCA Get Rid of Marred Legacy in India ?
When: July 31st
Time: 12.30 pm
Act like a Roman wherever you go- the expression looks as out of place as the Italian carmaker Fiat’s last three decades’ journey in India. The car brand despite coming from a country known for captivating design and beauty has not been able make any indelible mark among Indian buyers for many decades. In the last over two years Kevin Flynn president & managing director of FCA India could not stem dropping sales which tanked to below 500 units a month. Kevin was ardently spending the time on devising strategy to revive FCA and successfully roll out the first made in India Jeep product. Can Jeep Compass salvage FCA India from troubled legacy?
Murab Ali Baig is a well-known author, columnist, historian and auto industry expert. Apart from the auto sector, Murad Ali Baig also shares his views on social and political topics. He has authored books like '80 Questions to Understand India' and 'Ocean of Cobras'.