The 'Aaya Ram and Gaya Ram' of Indian automotive industry

Mahindra Voyager

November 21, 2015, 16:37 IST
Mahindra Voyager clearly showed Mahindra's intentions to make it big in the passenger vehicle segment as well. While today it is known as the UV specialist, the beginning for the homegrown automaker wasn't the most auspicious.

Voyager was the re-branded Mistubishi Delica, which was brought to India under the Mahindra and Mistubishi association. Though it was successful in other countries and continues to be sold in its homecountry Japan, in India its departure was quick.

The car was launched in 1997 and in less than 3 years it was pulled off the market because of poor sales. The 8-9 seater vehicle came equipped with XE 3 P diesel engine which produced 72.2 BHP

Image source: cartoq.com

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