Audi e-tron Sportback: Audi's milepost to electric mobility. - Audi's new architecture of e mobility | ET Autolytics

Audi e-tron Sportback: Audi's milepost to electric mobility.

Audi e-tron Sportback concept was unveiled at the 2017 Auto Shanghai. The German auto maker has confirmed production in 2019 and will be the second electric Audi.

“We have made a conscious decision to give the Audi e-tron Sportback its first showing here in Shanghai, because China is the world’s leading market for electric automobiles. That applies as much to the infrastructure and financial support as it does to sales. There are already about 150,000 charging stations in the country, with another 100,000 due to come on stream by the end of 2017. We are well equipped for this rapid growth. In the next five years we will be offering five e-tron models in China, including purely battery-powered vehicles with ranges well in excess of 500 kilometers (310.7 miles) such as the Audi e-tron Sportback.” : Dr. Dietmar Voggenreiter, Member of the Board of Management for Marketing and Sales at AUDI AG

The concept car’s lighting technology is an innovation that is visible by both day and night. Digitally controlled Matrix LED units at the front and rear produce a wide light yield. Minuscule Digital Matrix projectors literally make their mark on the road ahead, The brand with the four rings was the first in the world to adopt full LED headlights, and gave Matrix LED technology, laser lighting and OLED technology a significant push towards their breakthrough. The technology study for Shanghai now premieres a whole host of complex functions that steer vision and interaction with the surroundings in a new direction.

At the sides of the concept car, the wheel arches extending well out from the cabin with pointedly horizontal top edges define the company's quattro architecture.
Large 23-inch wheels in a technical 6-spoke design highlight the confident presence of the imposingly dimensioned coupé. An exterior length of 4.90 meters , a width of 1.98 meters and a height of 1.53 meters with a wheelbase of 2.93 meters position the e-tron Sportback in the C segment, close to the Audi A7.

Rupert Stadler, Chairman of the Board of Management of AUDI AG, confirmed: “Our Audi e-tron will be starting out in 2018 – the first electric car in its competitive field that is fit for everyday use. With a range of over 500 kilometers (310.7 miles) and the special electric driving experience, we will make this sporty SUV the must-have product of the next decade. Following close on its heels, in 2019, comes the production version of the Audi e-tron Sportback – an emotional coupé version that is thrillingly identifiable as an electric car at the very first glance.”

The concept vehicle’s front end displays the familiar octagonal Singleframe with an overtly wide, horizontal cut – the greatly reduced amount of air required by the electric motor means the large opening can be omitted here. The sculptural surface painted in the body color has a structured pattern emblazoned with the four-rings logo – just like the grille of the classic Singleframe.

The edges of the central surface are drawn back, allowing air to flow through at the top. The air inlet is bracketed again by an octagonal, black-painted frame that structures almost the entire width of the front end.

Between the front lid extending low down, the front apron and the wheel arches, it combines with the light units to give this Audi an unmistakable face.

Audi e-tron Sportback uses a configuration that will also be adopted in future production Audi models with all-electric drive: One electric motor on the front axle and two on the rear power all four wheels. 320 kW of power – which can even reach 370 kW in the boost mode. With the battery’s energy content of 95 kilowatt-hours, its range is in excess of 500 kilometers

Audi e-Tron sportback concept showcases light-colored interiors. Horizontal surfaces on the dashboard and the seemingly floating center console convey a sense of open perspectives for the occupants of the four individual seats.

Audi e-tron Sportback concept offers a blend of functional clarity and reductive controls as a formal principle. Expansive touch-sensitive screens below the central display, on the center console and in the door trims supply information and interact with the on-board systems.

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